According to Schmidt Automotive Research data, SAIC's MG brand continues to account for almost six-in-ten of all Chinese-brand new passenger car registrations entering the West European passenger car market with a large proportion being non-BEV models. Premium pain
Meanwhile, at the other end of the scale, pure BEV and premium player XPENG, while trailing premium competitor NIO last year, which saw volumes fall by almost a quarter to fewer than 1,300 units across the region during the opening 9-months of 2024, and are now attempting to push their vehicles to taxi fleets, saw XPENG's volume race past them this year and triple that of NIO's.
BYD meanwhile remains a deep disappointment with less than 30,000 units delivered so far this year, accounting for just 0.3% of the entire market, or just every tenth new Chinese-brand model entering the region this year.
New EU import tariffs, on top of the 10% already in place, entered into force on November 1, 2024, while the UK, meanwhile, have so far said they won't replicate these. Every fourth new Chinese brand model ended up in the UK so far this year.
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*Western Europe 18 Markets: EU Member States prior to the 2004 enlargement plus EFTA markets Norway, Switzerland, Iceland, plus UK
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