MARKET UPDATE
Sweden, Norway and the UK witnessed the highest penetration of Chinese cars this year
While Sino-brands saw just under 3% of the West European new passenger car market accounted for by their models (0.25 million units) during the opening three quarters of 2023, according to Schmidt Automotive Research, Sweden recorded twice that rate with 6.1% mix, while every fifth new BEV registered during the same period in the Nordic market featured a Chinese brand name on its bonnet....
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More in-depth reporting in the full study published each month. The study now also features an in-depth look at the Chinese OEMs as their European expansion slowly begins. Are Chinese OEMs really a threat to the established European OEMs and what does the outlook look like?
May also interest you: French OEMs most vulnerable to Chinese incursion? Click here for the story
*Western Europe 18 Markets: EU Member States prior to the 2004 enlargement plus EFTA markets Norway, Switzerland, Iceland, plus UK
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