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 DECISION MAKING
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EUROPEAN AUTOMOTIVE MARKET INTELLIGENCE

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PRIMARY FOCUS:

EUROPEAN EV MARKET

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EUROPEAN
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 DATA-DRIVEN EUROPEAN AUTOMOTIVE MARKET INTELLIGENCE  
 SCHMIDT AUTOMOTIVE RESEARCH

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Market size by region, OEM, sector, models etc.

FORECAST
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Mid/long-term  forecasting providing planning security  

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EXPERT ANALYSIS
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Providing key and trusted guidance behind the data. 
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  DATA OF THE MONTH > 
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>5%

Chinese OEMs achieve more than 5% share of the West European new passenger car market for the first time during March 2025
Source: SAR

Unravelling the heterogeneous nature of the European passenger car market, focussing on the 18 market West European region that accounts for 90% of the total wider region's deliveries. Providing strategic guidance, insights and the market's future trajectory – reinforced by exclusively collated high-quality current and historic monthly data.

Two decades of experience delivering key and incisive trends and developments across the European light-vehicle market to the industry and its stakeholders, including FTSE 100 companies.

Smart-vehicles dock-side China

CHINESE OEMS

ICEs increasingly drive European imports of made-in-China passenger cars
May 2025        

According to the latest Q1 2025 Schmidt Automotive Research Quarterly European Chinese OEM Passenger Car Study, more than 0.2 million Chinese made passenger cars (including SKD/CKD kits) entered the Western European new passenger car market during a single quarter for the first time during Q1 2025, with a trajectory approaching one million units by the end of the year. â€‹ more >​​​​​​​

Tesla dealer Geramny burned out Model Y

TESLA
Tesla's share of the West European new car market sinks to its lowest level in almost three years
April 2025

During Q1 2025, according to the research, Tesla's share of the total new car market across all fuels sank to an almost three-year low of just 1.7% share of all new cars that entered the 18 market region between January and March.

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DB2024AU01536_small.jpg

EUROPE xEV Q1 DATA
BEV volumes resume upward trajectory on a 12-month trailing basis 

May 2025

Western Europe's combined new PHEV and BEV registration volumes returned back above 3 million units for the first time in three quarters.
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Infographic Chinese car delivereis focus on three European markets

CHINESE OEMS
Six-in-ten of China's new cars entering Western Europe end up in just three markets, according to latest study
March 2025

A quarterly breakdown of 2024 identifies that Chinese-brand new passenger car registrations returned above 100,000 units during the year's final quarter.
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Chinese OEM volumes by drivetrain Western Europe 2025

CHINESE OEMs
Chinese non-BEV new passenger car registrations double pure electric volumes across W-Europe during the opening quarter of 2025

May 2025

Chinese new car registrations featuring an internal combustion engine see volumes double those of pure electric (BEV) models during the most recent quarter, according to the latest Schmidt Automotive Research.​

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Asian share of the European new car market

ASIAN OEMS
One in four of W-Europe's new passenger car registrations comes from Asian brands

January 2025

Every fourth (24.5%) passenger car newly registered across Western Europe is from an Asian brand, irrespective of where the model is manufactured. Toyota records a record share. â€‹â€‹â€‹â€‹

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ABOUT ME

 ABOUT US 

UK-established and Germany-based European automotive industry market consultancy and publisher. Delivering exclusive incisive trends and developments in the global automotive industry, to the industry and stakeholders, with two decades worth of experience.

Offering key strategic insights, and market intelligence, focussing on the heterogeneous nature of the West European electric car market, including analysis of exclusively collated market data with in-depth guidance,
providing a strategic advantage.

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Founder, Matthias Schmidt, previously served as the Chief European Analyst, at Automotive Industry Data Ltd based in the UK, with a demographic including executives, product planners and policymakers among others. 

Schmidt Automotive Research regularly features in the world's key business publications. See below for some recent examples:

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